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Platform reference

Bluesky character limits and posting rules

Last reviewed: 29 August 2026

300 graphemes, not bytes and not characters, enforced by the AT Protocol itself, so no upgrade raises it. A longer draft is split into a numbered thread rather than rejected.

What are Bluesky's limits at a glance?

The table gives the figure Postey applies for Bluesky, the field it applies to, the unit it is counted in, and whether Bluesky enforces it when a post is published.

FieldMaximumCounted inEnforced at publish?
post300GraphemesYes, by the protocol

How long can a Bluesky post be?

Bluesky caps a post at 300 graphemes, and Postey checks a draft against that cap before it publishes. The cap is enforced by the protocol itself, so no plan, tier or upgrade raises it.

How does Bluesky count a character?

Bluesky counts graphemes — user-perceived characters — rather than bytes or UTF-16 code units, so a family or skin-tone emoji counts as one against the 300.

What happens to a Bluesky draft that is over the limit?

Postey splits it into numbered posts that each fit 300 graphemes, charging the numbering against the budget rather than adding it afterwards. The splitting is Postey’s own — Bluesky does none, and neither does Postey’s backend outside this feature.

How does Bluesky compare with the other platforms?

Postey publishes the same draft to every platform below, reshaping it against each one's own limit rather than against Bluesky's.

PlatformFieldLimitCounted inEnforced at publish?
Xpost280 charactersWeighted (link 23, emoji 2)Yes, at publish time
LinkedInpost3,000 charactersCode pointsYes, at publish time
Threadspost500 charactersCode pointsYes, at publish time
Instagramcaption2,200 charactersCode pointsYes, at publish time
TikTokcaption2,200 charactersCode pointsYes, at publish time
YouTubedescription5,000 charactersCode pointsField maximum only
Facebookpost63,206 charactersCode pointsYes, at publish time
Pinterestdescription500 charactersCode pointsField maximum only

Read the full reference for every platform Postey publishes to.